The NHS has outlined an initiative which is hoped will combat the risk of type 2 diabetes across the UK.
Type 2 Diabetes
Type 2 diabetes is a chronic condition that causes a person’s blood sugar levels to become elevated to potentially dangerous levels. It can lead to serious health concerns, including amputation, blindness and organ failure. Complications can also lead to heart disease. It is estimated that approximately 24,000 deaths occur in the UK annually from poorly managed type 2 diabetes.
The initiative will include education on diabetes as well as advice on lifestyle changes to reduce the risk of developing the condition. If this is branded corrcetly then it could get out to thousands, if not millions of people and help them with their lifestyle choices. Maybe using a Branding Agency found at links like http://www.reallyhelpfulmarketing.co.uk/services/brand-development-gloucester/ will be best to get the right message and pictures. It will be implemented as part of a wider programme outlined by the Chief Executive of NHS England, Simon Stevens. It will also see more funding given to training specialist nurses, care teams, clinical staffing and even digital innovation.
Mr Stevens said that the NHS was now taking further steps to improve how it deals with this threat to people’s health.
The NHS Package
The new plans will include the following:
Healthier You: NHS Diabetes Prevention Programme – a £15 million programme to help prevent type 2 diabetes.
Expansion of the prevention programme across the country over the next two years.
£45 million to be made available for investment into the research and treatment of the condition.
Improved care for patients with diabetic foot conditions.
Ensuring access to specialist clinical staff, and nurse teams when required.
It is also hoped that through a combination of education and lifestyle changes, the number of people in the UK diagnosed with the condition will begin to decrease. Currently, it costs the NHS an estimated £9.8 billion a year, despite being avoidable in many cases.
Duncan Selbie, of Public Health England, said: “We should all be worried that the number of people with Type 2 diabetes is still on the rise. Preventing it is one of the big health challenges of our time. We need to get the message across that diabetes is not an inevitable part of ageing and we can control what happens to our health”
The initiative encourages people to consider dietary and lifestyle choices, such as taking regular exercise and avoiding sugary food and drink, in order to minimise the risk of developing chronic illnesses such as diabetes.